Coursera - Management of Fashion and Luxury Companies (Università...

  • Category Other
  • Type Tutorials
  • Language English
  • Total size 2.7 GB
  • Uploaded By ImpactTeam
  • Downloads 645
  • Last checked 1 day ago
  • Date uploaded 5 years ago
  • Seeders 2
  • Leechers 10

Infohash : C1E596B0B1D3AEEDFB6909B0CD57CEC79F230A8D

Warning! Use a V𝙿N When Downloading Torrents!
Your IP Address is . Location
Your Internet Provider can see when you download torrents! Hide your IP Address with a V𝙿N
⚠1337x recommends using Trust.Zone V𝙿N to hide your torrenting. It's FREE HIDE ME NOW


Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry in fluent experts.

Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace.

Topics such as the impact of new retail channels, new media channels, and new business declination for the brand and emerging markets will be discussed in the course.


Files:

Management of Fashion and Luxury Companies (Università Bocconi) Week 1 1. Tips & Tricks of the Industry
  • Best Practices in Fashion and Luxury Companies.docx (24.4 KB)
  • Careers in Fashion and Luxury Companies.docx (1.5 MB)
2. Module 1 Study Material
  • Introduction to Fashion and Luxury What is Fashion What is Luxury.pdf (6.8 MB)
  • Pinterest.docx (12.2 KB)
3. Main Content - Fashion
  • 1. What Is Fashion.mp4 (94.9 MB)
  • 1. What Is Fashion.txt (8.2 KB)
  • 1. What Is Fashion.vtt (13.4 KB)
  • 2. New Trends.mp4 (63.5 MB)
  • 2. New Trends.txt (5.2 KB)
  • 2. New Trends.vtt (8.2 KB)
  • 3. The Dream Factor and Media System.mp4 (37.7 MB)
  • 3. The Dream Factor and Media System.txt (3.0 KB)
  • 3. The Dream Factor and Media System.vtt (5.0 KB)
4. Main Content - Luxury
  • 10. Fashion, Luxury, and Millennials- Interviews (Additional Material).mp4 (37.2 MB)
  • 10. Fashion, Luxury, and Millennials- Interviews (Additional Material).txt (5.6 KB)
  • 10. Fashion, Luxury, and Millennials- Interviews (Additional Material).vtt (9.2 KB)
  • 4. What Is Luxury.mp4 (46.9 MB)
  • 4. What Is Luxury.txt (5.0 KB)
  • 4. What Is Luxury.vtt (8.2 KB)
  • 5. Luxury as a Product.mp4 (25.8 MB)
  • 5. Luxury as a Product.txt (2.7 KB)
  • 5. Luxury as a Product.vtt (4.2 KB)
  • 6. Luxury as a Business.mp4 (23.2 MB)
  • 6. Luxury as a Business.txt (3.0 KB)
  • 6. Luxury as a Business.vtt (4.7 KB)
  • 7. Luxury as a Culture.mp4 (24.8 MB)
  • 7. Luxury as a Culture.txt (2.8 KB)
  • 7. Luxury as a Culture.vtt (4.4 KB)
  • 8. Luxury as a Customer.mp4 (19.8 MB)
  • 8. Luxury as a Customer.txt (2.2 KB)
  • 8. Luxury as a Customer.vtt (3.6 KB)
  • 9. What Is Luxury Not.mp4 (27.4 MB)
  • 9. What Is Luxury Not.txt (3.3 KB)
  • 9. What Is Luxury Not.vtt (5.4 KB)
Week 2 1. Module 2 Study Material Additional Topics and Guests
  • Cotonificio Albini.pdf (2.5 MB)
  • Licensing + Textile Industry + Ingredient Brands + Interviews.pdf (4.8 MB)
  • Moncler.pdf (51.0 MB)
  • Vitale Barberis.pdf (231.0 KB)
Main Contents
  • Introduction to Business Models + Business Models.pdf (3.3 MB)
  • Pinterest.docx (12.0 KB)
    • 2. Main Content - Introduction to Business Models
    • 1. Introduction.mp4 (9.7 MB)
    • 1. Introduction.txt (1.2 KB)
    • 1. Introduction.vtt (1.9 KB)
    • 2. Fashion Market Segmentation.mp4 (124.5 MB)
    • 2. Fashion Market Segmentation.txt (8.2 KB)
    • 2. Fashion Market Segmentation.vtt (13.0 KB)
    • 3. Business Models Framework.mp4 (31.6 MB)
    • 3. Business Models Framework.txt (3.5 KB)
    • 3. Business Models Framework.vtt (5.7 KB)
    • 4. Business Models in the Market.mp4 (29.8 MB)
    • 4. Business Models in the Market.txt (3.6 KB)
    • 4. Business Models in the Market.vtt (5.9 KB)
    3. Main Content - Business Models
    • 5. Luxury Brands.mp4 (36.8 MB)
    • 5. Luxury Brands.txt (4.3 KB)
    • 5. Luxury Brands.vtt (7.1 KB)
    • 6. Luxury Conglomerates.mp4 (26.6 MB)
    • 6. Luxury Conglomerates.txt (2.6 KB)
    • 6. Luxury Conglomerates.vtt (4.0 KB)
    • 7. Premium Brands.mp4 (63.5 MB)
    • 7. Premium Brands.txt (3.7 KB)
    • 7. Premium Brands.vtt (5.7 KB)
    • 8. Designer Brands.mp4 (68.1 MB)
    • 8. Designer Brands.txt (4.5 KB)
    • 8. Designer Brands.vtt (7.2 KB)
    • 9. Vertical Retailers - Mass or Fast.mp4 (52.7 MB)
    • 9. Vertical Retailers - Mass or Fast.txt (5.2 KB)
    • 9. Vertical Retailers - Mass or Fast.vtt (8.3 KB)
    4. Additional Content - Extra Topics and Guests
    • 10. Interview with Moncler.mp4 (56.7 MB)
    • 10. Interview with Moncler.txt (10.6 KB)
    • 10. Interview with Moncler.vtt (17.1 KB)
    • 11. Licensing.mp4 (142.2 MB)
    • 11. Licensing.txt (14.6 KB)
    • 11. Licensing.vtt (23.9 KB)
    • 12. Interview with Rainbow.mp4 (24.3 MB)
    • 12. Interview with Rainbow.txt (2.8 KB)
    • 12. Interview with Rainbow.vtt (4.4 KB)
    • 13. Textile Industry.mp4 (27.9 MB)
    • 13. Textile Industry.txt (3.2 KB)
    • 13. Textile Industry.vtt (5.2 KB)
    • 14. Ingredient Brands.mp4 (25.0 MB)
    • 14. Ingredient Brands.txt (2.9 KB)
    • 14. Ingredient Brands.vtt (4.5 KB)
    • 15. Interview with Albini.mp4 (121.2 MB)
    • 15. Interview with Albini.txt (10.6 KB)
    • 15. Interview with Albini.vtt (18.3 KB)
    • 16. Interview with Vitale Barberis Canonico.mp4 (51.8 MB)
    • 16. Interview with Vitale Barberis Canonico.txt (10.1 KB)
    • 16. Interview with Vitale Barberis Canonico.vtt (16.7 KB)
    Week 3 1. Module 3 Study Material Case Studies and Guests
    • Case Study - BOTTEGA VENETA.pdf (15.2 MB)
    • Case Study - DSQUARED2.pdf (40.1 MB)
    • Woolmark + Interview - Landor and Associates.pdf (406.9 KB)
    Main Contents
    • Stylistic Identity and the Product Development Process.pdf (2.4 MB)
    • Pinterest.docx (12.0 KB)
      • 2. Main Content
      • 1. Complexity in Fashion Products Development.mp4 (41.3 MB)
      • 1. Complexity in Fashion Products Development.txt (4.5 KB)
      • 1. Complexity in Fashion Products Development.vtt (6.9 KB)
      • 2. The Concept of Stylistic Identity.mp4 (29.4 MB)
      • 2. The Concept of Stylistic Identity.txt (3.4 KB)
      • 2. The Concept of Stylistic Identity.vtt (5.5 KB)
      • 3. How to Develop a Collection.mp4 (40.9 MB)
      • 3. How to Develop a Collection.txt (4.6 KB)
      • 3. How to Develop a Collection.vtt (7.4 KB)
      • 4. Brand Identity.mp4 (30.8 MB)
      • 4. Brand Identity.txt (5.2 KB)
      • 4. Brand Identity.vtt (8.5 KB)
      3. Case Studies and Guests
      • 5. Case Study - Woolmark.mp4 (14.9 MB)
      • 5. Case Study - Woolmark.txt (1.5 KB)
      • 5. Case Study - Woolmark.vtt (2.5 KB)
      • 6. Interview - Landor and Associates.mp4 (39.1 MB)
      • 6. Interview - Landor and Associates.txt (6.1 KB)
      • 6. Interview - Landor and Associates.vtt (10.2 KB)
      • 7. Case Study - DSQUARED2.mp4 (44.0 MB)
      • 7. Case Study - DSQUARED2.txt (4.7 KB)
      • 7. Case Study - DSQUARED2.vtt (7.8 KB)
      • 8. Case Study - BOTTEGA VENETA.mp4 (26.3 MB)
      • 8. Case Study - BOTTEGA VENETA.txt (2.3 KB)
      • 8. Case Study - BOTTEGA VENETA.vtt (3.6 KB)
      Week 4 1. Module 4 Study Material
      • Additional Material.docx (12.3 KB)
        • Additional Topics
        • Masstige + The Digital Challenge + Interviews.pdf (3.3 MB)
        Case Studies and Guests
        • Attila & Co.pdf (84.9 MB)
        Main Contents
        • Image Identity and the Communication Process.pdf (3.6 MB)
      • Pinterest.docx (12.0 KB)
        • 2. Main Content
        • 1. Key Characteristics of Fashion Communication.mp4 (88.8 MB)
        • 1. Key Characteristics of Fashion Communication.txt (9.1 KB)
        • 1. Key Characteristics of Fashion Communication.vtt (15.0 KB)
        • 2. How to Build a Strong Communication Identity.mp4 (84.5 MB)
        • 2. How to Build a Strong Communication Identity.txt (8.8 KB)
        • 2. How to Build a Strong Communication Identity.vtt (14.3 KB)
        3. Additional Topics
        • 3. Masstige.mp4 (167.6 MB)
        • 3. Masstige.txt (13.9 KB)
        • 3. Masstige.vtt (22.6 KB)
        • 4. The Digital Challenge.mp4 (32.2 MB)
        • 4. The Digital Challenge.txt (3.0 KB)
        • 4. The Digital Challenge.vtt (4.8 KB)
        4. Guests
        • 5. Round Table with International Bocconi Students.mp4 (127.2 MB)
        • 5. Round Table with International Bocconi Students.txt (16.0 KB)
        • 5. Round Table with International Bocconi Students.vtt (28.3 KB)
        • 6. Interview with Tomaso Galli.mp4 (104.6 MB)
        • 6. Interview with Tomaso Galli.txt (14.1 KB)
        • 6. Interview with Tomaso Galli.vtt (23.4 KB)
        • 7. Interview with Attila & Co..mp4 (85.7 MB)
        • 7. Interview with Attila & Co..txt (11.0 KB)
        • 7. Interview with Attila & Co..vtt (20.0 KB)
        Week 5 1. Module 5 Study Material Additional Topics
        • Case Study - Dsquared2 + Interview + New Trends in Fashion and Luxury.pdf (1.9 MB)
        Case Studies
        • Vente-Privee.pdf (3.2 MB)
        Main Contents
        • Retail Identity and Retail Management.pdf (430.0 KB)
        • Pinterest.docx (12.0 KB)
          • 2. Main Content
          • 1. Introduction.mp4 (11.9 MB)
          • 1. Introduction.txt (1.3 KB)
          • 1. Introduction.vtt (2.1 KB)
          • 2. Defining Retail.mp4 (20.5 MB)
          • 2. Defining Retail.txt (2.1 KB)
          • 2. Defining Retail.vtt (3.3 KB)
          • 3. Retail Trends and Formats.mp4 (28.8 MB)
          • 3. Retail Trends and Formats.txt (3.2 KB)
          • 3. Retail Trends and Formats.vtt (5.0 KB)
          • 4. Retail Channels.mp4 (38.3 MB)
          • 4. Retail Channels.txt (4.0 KB)
          • 4. Retail Channels.vtt (6.6 KB)
          • 5. Retail Management.mp4 (22.7 MB)
          • 5. Retail Management.txt (2.3 KB)
          • 5. Retail Management.vtt (3.6 KB)
          • 6. Retail Identity.mp4 (24.6 MB)
          • 6. Retail Identity.txt (2.7 KB)
          • 6. Retail Identity.vtt (4.3 KB)
          • 7. Customer Experience.mp4 (15.6 MB)
          • 7. Customer Experience.txt (1.9 KB)
          • 7. Customer Experience.vtt (3.0 KB)
          • 8. E-commerce.mp4 (60.1 MB)
          • 8. E-commerce.txt (4.0 KB)
          • 8. E-commerce.vtt (6.6 KB)
          3. Additional Topics, Guests, and Case Studies
          • 10. Interview with Vente-Privee.mp4 (24.5 MB)
          • 10. Interview with Vente-Privee.txt (3.1 KB)
          • 10. Interview with Vente-Privee.vtt (5.0 KB)
          • 9. Case Study - DSQUARED2.mp4 (32.5 MB)
          • 9. Case Study - DSQUARED2.txt (2.6 KB)
          • 9. Case Study - DSQUARED2.vtt (4.2 KB)
          Week 6 Annual Reports
          • Ferragamo.pdf (2.2 MB)
          • Nike.pdf (1.8 MB)

There are currently no comments. Feel free to leave one :)

Code:

  • udp://tracker.openbittorrent.com:80/announce
  • udp://tracker.opentrackr.org:1337/announce
  • UDP://TRACKER.LEECHERS-PARADISE.ORG:6969/ANNOUNCE
  • UDP://TRACKER.COPPERSURFER.TK:6969/ANNOUNCE
  • UDP://TRACKER.OPENTRACKR.ORG:1337/ANNOUNCE
  • UDP://TRACKER.ZER0DAY.TO:1337/ANNOUNCE
  • UDP://EDDIE4.NL:6969/ANNOUNCE